Jeypore: Chief Minister Mohan Majhi transformed the festive occasion of Raksha Bandhan into a tribute to women’s empowerment by releasing 3rd installment money under Subhadra Yojana, at a special event in Odisha’s Jeypore.
The Chief Minister personally handed over symbolic cheques to select beneficiaries even as over 1.24 crore women, including 1,783 from Kotia gram panchayat, received Rs 5,000 each directly in their bank accounts via Direct Benefit Transfer (DBT).
Calling Subhadra “a ray of hope” for women forced to abandon their dreams due to financial constraints, Majhi said the scheme has enabled lakhs of women to start or expand businesses, turning financial aid into self-reliance. Special initiatives under the scheme–Subhadra Plus, Subhadra Shakti Mela, Subhadra Kishori, Subhadra Sanchay, Subhadra Suraksha, and Subhadra Sakhi–are fostering entrepreneurship, savings, safety, and leadership among women, he added.
Earlier speaking to the media, Deputy CM Pravati Parida, who has been visiting Kotia since Friday to oversee the disbursal process, said that 246 women of Kotia gram panchayat under Pottangi block, earlier excluded from the Subhadra scheme as they possessed Aadhaar cards from Andhra Pradesh, will get Rs 15,000 each in a single disbursement, covering three installments of Rs 5,000 each.
The government would ensure that every eligible woman, whether in central Bhubaneswar or the distant borders of Kotia, is included, she added.
Launched by Prime Minister Narendra Modi on September 17, 2024, soon after the BJP took office in Odisha, the Subhadra Yojana has emerged as a significant direct benefit programme of the state government. The scheme is designed to financially empower eligible women aged 21 to 60 years with Rs 50,000 over five years, from 2024-25 to 2028-29. Each beneficiary will receive Rs 10,000 per year in two installments of Rs 5,000 each — one on Rakhi Purnima, and the other on International Women’s Day (March 8).
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